About US:
Pride Microfinance Limited (MDI) (Pride) is the leading Microfinance Deposit Taking Institution in Uganda with 31 networked branches and 5 contact branches countrywide and an equal opportunity employer, regulated by Bank of Uganda under the MDI Act, 2003.
Key Duties and Responsibilities:
· Support the Business Development/Public Relations & Marketing Manager in the development and implementation of Pride’s annual marketing plan.
· The incumbent will build and strengthen strategic business partnerships with potential organizations aimed Pride’s revenue growth.
· Manage Pride’s advertising Campaigns on agreed upon media houses and ensure that the Institution gets value for its media spend by consistently monitoring the contractual performance of the respective media houses.
· Carry out visual brand audits across the network to assess the status of branch branding and outdoor materials and ensure that branding materials project a positive visual image of the institution.
· Responsible for regularly updating the Pride website and social media sites, as well as engaging Pride’s potential and existing customers on the institution’s social media pages.
· Initiate and implement promotional concepts aimed at enhancing Pride’s competitiveness in the market place and subsequently growing Pride’s market share.
· Support the BDPRM in implementing Pride’s CSR initiatives as well as reviewing advertising, sponsorship and CSR proposals addressed to Pride with a view of assessing their relevance to the achievement of the Institution’s business and marketing objectives.
· Manage the development of Pride’s marketing and PR materials in line with the approved brand manual and ensure their effective distribution.
· Support the Business Development/Public Relations & Marketing Manager in coordinating events of a marketing nature and work closely with the media to obtain adequate coverage of such events.
· Take part in the development, implementation and monitoring of the annual departmental budget.
· Actively participate in the gathering and dissemination of relevant market information and intelligence to inform marketing strategy development and implementation.
· Conceptualize and design marketing materials that will be used for advertising Pride products and services i.e. Newspaper adverts, Brochures, posters, calendars etc.
· Perform any other duties as may be assigned to you from time to time by the Business Development/Public Relations & Marketing Manager.
Qualifications, Skills and Experience:
· The ideal candidate for the Business Development/Marketing Officer should hold a Bachelor’s Degree in Business Administration, Bachelors of Arts, Commerce, Statistics, Marketing, Economics, and Social Sciences or in any other relevant / related field.
· The applicant should hold 2 Principal passes at A’ Level and Credits in Math’s and English at O’ level.
· A year’s experience in marketing.
· He / she should have design skills and competence in the usage of design programs like Adobe Photoshop, Adobe In-Design and Adobe Illustrator.
· The ideal candidate should be highly motivated, self-driven and eager to learn.
· Possess high organizational skill
· Excellent interpersonal, communication and marketing skills.
· Prior experience in working with a marketing Agency will be an added advantage
· Age: Less than 28 years.
How to Apply:
All suitably qualified and interested candidates should send their applications to the: Head Human Capital Management, Pride Micro-finance Limited, Victoria Office Park, Block B, Plot 6 -9, Ben Kiwanuka Okot Close, P.O. Box 7566, Kampala, Uganda.
The complete applications should include a detailed curriculum vitae, three referees, copies of academic transcripts, postal address and a daytime telephone contact.
Deadline: 12th August, 2015