About US:
ABC Capital Bank started its journey in 1993, as a deposit taking financial institution then trading by the name Capital Finance Corporation Limited. Licensed and supervised by Bank of Uganda under the Financial Institutions Act 2004, Capital Finance Corporation Limited offered a wide range of products such as savings accounts, business accounts, fixed deposits, business loans services and remittances through Western Union money transfer agency. ABC Capital Bank is part of ABC Group, Kenya and has ambitious growth plans.

Job Summary: The Business Development Manager will achieve the market share, growth and profitability envisioned in the Strategic Plan of the Bank by designing, developing and successfully executing the Bank’s business development and marketing initiatives.

Key Duties and Responsibilities:
Responsible for the planning, directing and managing of marketing and sales plans with the objective of increasing business levels and profits of the bank while adhering to risk management guidelines.
Develop and present strategic marketing recommendations in respect to new product development, existing product enhancements, positioning, pricing, profitability, distribution channels, and marketing/advertising programs.
Prepare annual marketing plans with clear goals, objectives and tactics in support of the business plans.
Initiate and implement business development strategies for the Bank by working closely with the Heads of Departments at the Head Office and branch managers.
Conduct in-depth analysis of industry competition, market share, market conditions, past performance of industry and field, operational constraints, and legal/compliance requirements.
Carry out feasibility studies for branch expansion or relocation.
Review the Bank’s current products, range of services and level of customer satisfaction vis -a- vis raised by the competition and recommend the development and introduction of new products and services and improving on customer service.
Keenly review the pricing strategy of the Bank visa-vis the competition and advise on appropriate strategies.
Supervise guide, train and coach staff in the department. Set targets and review performance periodically for the staff.
Evaluate and manage risks involved in all plans and activities of the department and contribute to building a compliance culture in the Bank.
Establish marketing goals and measurement systems in line with the overall objectives of the Bank
Actively participate in Sales calling activities with Managers and Relationship Managers.
Carry out in-depth analysis of industry competition, market share, market conditions, past performance of industry and field, operational constraints and legal/compliance requirements.
Develop advertising, direct marketing and other marketing programs as required by developing project-specific marketing/creative strategy documents for the effective development of these elements.
Regularly monitor training sessions conducted by the bank for the sales team and provide the necessary inputs to increase the effectiveness of the sales team.

Key Performance Indicators:
Increase in Business levels (Deposits, lending portfolio, income) and profitability
Increase in customer base
New products and services successfully introduced and launched
Growth in the brand equity of the Bank
Knowledge of banking products
Skills in leadership and sales management
Solution selling techniques

Qualifications, Skills and Experience:
The applicant for the ABC Capital Bank Business Development Manager career placement should hold a University Degree in any discipline.
Possession of an MBA or Post Graduate qualification in marketing preferred.
At least five years’ experience in marketing or product management experience preferably in service sector.
Previous experience in banking sector preferred
Excellent verbal and written communication and presentation skills
Good marketing and business planning skills
Analytical skills and problem solving skills
Leadership skills
Excellent people management skills
Risk Management Skills

How to Apply:
The ideal candidates are encouraged to send their applications including a signed cover letter, CV and three reputable references to hr@abccapitalbank.co.ug

Deadline: 21st December 2016